Privacy Statement

Your privacy is important to us so we have developed this Privacy Statement that outlines our privacy practice on how we process, collect, use and share your personal information as well as your privacy rights under certain privacy laws. This Privacy Statement (“Privacy Statement”) applies to Virtalica Inc. ("Virtalica", "Private Machines", "we" or "our") .

Information We Collect About You

We collect your personal information directly from you through your interactions, use, and experiences with our website, products and services. We also obtain your information indirectly from our Business Partners and third party sources. For more information about the types and sources of information we collect about you refer to: Information We Collect About You.

How We Use and Share Your Information

We use your personal information to provide you with our products and services, improve our products and services, tailor your customer experience with Virtalica, personalize our products and services and make recommendations to you, advertise and market to you, and to comply with applicable laws. Also, we use your information to help improve the safety of our website, products and services, which includes detecting, preventing and responding to fraud and security risks that could harm you or Virtalica. 

We may share your personal information with our affiliated companies, and Business Partners to perform work for us, including completing any transaction, providing you with the latest information about our products and services, offering you our latest promotions.

For more information refer to How We Use and Share Your Information.

Our Use of Cookies and Other Technologies

Virtalica’s websites, online services, interactive applications, email messages, and advertisements may use cookies and similar technologies to help us tailor your experience, better understand your preferences, tell us which parts of our websites you have visited, facilitate and measure the effectiveness of our interest-based advertisements and web searches.  We also use web beacons to help deliver cookies and gather usage and performance data.

Accessing, Deleting and Updating Your Information And Contact Us

You can exercise your Consumer Privacy Rights in relation to your personal information by sending an email to  privacy@virtalica.com. For more information, refer to Your Consumer Privacy Rights. 

If you have a privacy question, concern or complaint, please contact us at privacy@virtalica.com or write to us at:

Virtalica Inc., Attention: Privacy Office
164 20 Street Ste. 4A, Brooklyn, NY 11231

Special Considerations for Californian Residents

As a California resident, you have certain consumer privacy rights which you can learn about and exercise as described here.

If you want to learn more about the categories of the personal information we collect about you and how we share your personal information with our Business Partners, see Appendix A.

We do not “sell” your personal information as currently defined under the California Consumer Protection Act to any Business Partners.

Your Marketing Choices

You have choices about how Virtalica reaches you with marketing offers and about other uses of your information. For more information about your choices refer to Your Marketing Choices and Our Use of Cookies and other Technologies in Appendix B

Business Partner

Means any contractor, supplier, service provider, debit or credit card processor with whom we have a business relationship to provide you with our offers, products, services, process your payment, better predict and deliver content and marketing offers that may interest you.

Changes To This Privacy Statement

We may make changes to this Privacy Statement when necessary to provide greater transparency or in response to:

        •   Feedback from our customers, regulators, industry or other stakeholders.

        •   Changes in our privacy practices, products or services.

        •   Changes in applicable privacy laws.

If there are material changes to the Privacy Statement, we will revise the “last updated” date at the bottom of the privacy statement.  We encourage you to periodically review this Privacy Statement to learn how Virtalica is protecting your information.

 

Information We Collect About You

The types of information we collect about you depends on your use of our products, services and the ways that you interact with us.  This may include information about:

  • How you use or visit our websites, accounts with Virtalica or applications.
  • How you use our services and products and interact with us.
  • Contact, billing and other information you provide.

Information may be collected through various means including the use of remote "beacons", and online reporting through the network, etc. We also obtain information from third-party sources. We protect information obtained from third parties according to the privacy practices as described in this Privacy Statement.  These third-party sources vary over time and may include:

  • Data brokers from which we purchase demographic data to supplement the information we have collected about you.
  • Communication services, including email providers and social networks, when you give permission to access your information on such third-party services or networks.
  • Partners with which we offer co-branded products or services, or engage in joint marketing activities.
  • Publicly available sources, such as open government databases.

The personal information we collect can include the following:

  • Contact details such as your name, email address, mailing address, contact telephone numbers.
  • Employment information such as your job title and other business or company information.
  • Credentials such as your passwords, password hints, and similar security information used for authentication and My Account access.
  • Demographic information such as your age, gender, country, interests, and preferences; 
  • Web form information you provide in our web forms (forms that you choose to complete will indicate whether the information requested is mandatory or voluntary);
  • Payment information to process payments, such as your payment instrument number (such as a credit card number) and the security code associated with your payment instrument.
  • Account history information related to the products or services you purchase, and the activities associated with your account.
  • Cookie and tracking information such as IP address, device identifier, location data, browser type and language, access times, the Uniform Resource Locator (URL), other unique identifiers and other technical data that may uniquely identify your device, system or browser.
  • Browse history information about the websites you visit.
  • Error reports and performance information of the products and any problems you experience, including error reports.
  • Troubleshooting and help information when you contact Virtalica for technical support or customer support services, phone conversations or chat sessions with our representatives which may be monitored and recorded.
  • Content consumption information about media content (e.g. T.V., apps and games) you access through our products.
  • Feedback and ratings information you provide to us such as customer survey feedback and product reviews you write.

How We Use and Share Your Information

We use and share your information to:

  • Deliver and maintain our products and services.
  • Improve and develop our products and services.
  • Personalize our products and services and make recommendations.
  • Advertise and market to you, which includes sending promotional communications, targeting advertising, and presenting you with relevant offers.
  • Establish and maintain your account.
  • Measure credit and payment risk.
  • Provide account related services and information.
  • Help you with customer service and technical support issues or questions.
  • Help us improve and personalize our products and services.
  • Better predict content and marketing offers that may interest you, which includes sending promotional communications, targeting advertising, and presenting you with relevant offers.
  • Authenticate you.
  • Detect and prevent fraud.
  • Manage and protect our networks, services and customers.
  • Meet our legal obligations and doing research.

Your Consumer Privacy Rights

You may have the following consumer privacy rights under applicable state laws, including California privacy laws:

  • Right to Know: you may have the right to request information about the personal information we have collected about you and for what purpose.
  • Right to Access: you may have the right to request information about how we process your personal information and to obtain a copy of that personal information.
  • Right to Portability:  you may have the right to receive your personal information, in a structured, commonly used and machine-readable format and to have that information transmitted to another organization in certain circumstances.
  • Right to Deletion:  you may have the right to request the deletion of your personal information that we have collected from you.
  • Right to Be Free from Discrimination: Virtalica will not discriminate against you for exercising your consumer privacy rights. 

Submitting a Request

If you have any questions about the type of personal information we hold about you or if you wish to request deletion of personal information we may hold about you, or exercise any other consumer privacy right as set out above, contact us by:

  1. Sending a written request to privacy@virtalica.com, or
  2. Writing to us at the postal address provided at the bottom of this Privacy Statement or in its Overview.

Please be aware that your request does not guarantee complete access or comprehensive removal as the law may not permit or require removal in certain circumstances.

Your Marketing Choices

You have choices about how we reach you with marketing offers and about other uses of your information. To update your preferences, you can:

  • Click “unsubscribe” in any email marketing communications we send you.
  • Send a written request to privacy@virtalica.com to ask to be removed from receiving marketing related-communications.

Please be aware that it may take up to 10 business days for your email preferences to take effect.

How We Secure Your Information

We use appropriate technical, organizational and physical data security safeguards to help protect against unauthorized access to, use or disclosure of information we collect, use or store. The ways we do this include:

  • Using encryption when collecting or transferring sensitive information, such as credit card details.
  • Design our data security safeguards to ensure the ongoing security, integrity, availability and resilience of processing systems and services.
  • Limiting physical access to our premises.
  • Limiting access to the information we collect about you.
  • Ensuring that our Business Partners have appropriate technical and organizational security measures to keep your personal information protected.
  • As required by law, destroying or de-identifying personal information.

We encourage you to keep any passwords you use confidential and to be careful to avoid “phishing” scams where someone may send you an email that appears to be from Virtalica asking for your personal information.  Virtalica will not request your ID or password through email. 

Collection and Use of Children's Information

We understand the importance of taking extra precautions to protect the privacy and safety of children using our products, services and our websites.  Children under the age of 13 or equivalent minimum age in the relevant jurisdiction, must not share their personal information unless their parent or guardian provided verifiable consent.  If at any time a parent or guardian needs to access or delete data associated with their child’s or guardian’s account, they may contact us through one of the options provided in this Privacy Statement.

Links to Third-Party Websites and Services

We may sometimes provide links to other websites, which if you click on them may collect personal information about you and direct you to those websites. The information practices of those third-party websites linked to our website are covered by the third party's' own privacy statements and we encourage you to read those.

Contact Us

If you would like to exercise Your Consumer Privacy Rights as described in this Privacy Statement,  have a privacy question, concern or complaint, please contact us at privacy@virtalica.com or write to us at: Virtalica Inc., Attention: Privacy Office, 164 20 Street Ste. 4A, Brooklyn, NY 11232.

APPENDIX A: TYPE OF PERSONAL INFORMATION WHICH WE MAY HAVE COLLECTED ABOUT YOU AND DISLOSED FOR A BUSINESS PURPOSE TO OUR BUSINESS PARTNERS

Last Updated: June 8, 2020

CONTACT DETAILS AND IDENTIFIERS: Identifiers such as a real name, alias, postal address, unique personal identifier, online identifier, service tag number, email address, account name, social security number, driver’s license number, passport number, or other similar identifiers.

ONLINE, PERFORMANCE AND TECHNICAL INFORMATION: Cookie and tracking information such as Internet Protocol address, web beacons, device identifier, Uniform Resource Locator, geolocation data, browser type and language, access times, other unique identifiers and other technical data that may uniquely identify the device, system or browser, server log records (including page requests), resource usage, data collected by automated means to measure consumer response to online content, error reports and performance information, credentials, telemetry data, Internet or other electronic network activity information, including, but not limited to, browsing history, search history, and information regarding a resident’s interaction with an internet website, application, or advertisement.

CUSTOMER SERVICES INFORMATION: Customer records containing personal information, such as name, address, telephone number, government issued IDs, education, employment, marital status, bank account number, credit card number, debit card number, or any other financial information, medical information, opinions and feedback collected from the various types of surveys, course attendance data, community site data.

PROTECTED CLASSIFICATIONS: Characteristics of protected classifications under California or federal law such as race, sex, age, date of birth, national origin, disability, citizenship status, and genetic information.

PURCHASE HISTORY AND ACCOUNT INFORMATION: Commercial information, including records of products or services purchased, obtained, or considered, or other purchasing or consuming histories or tendencies.

BIOMETRIC INFORMATION: physiological, biological or behavioral characteristics that can be used alone or in combination with each other to establish individual identity, voice recordings, health, and visual information.

EMPLOYMENT INFORMATION: Professional or employment-related information.

PROFILES AND INFERENCES: Inferences drawn from any of the information identified above to create a profile about a resident reflecting the resident’s preferences, characteristics, psychological trends, predispositions, behavior, attitudes, intelligence, abilities, and aptitudes, demographic information, social media data.

APPENDIX B: OUR USE OF COOKIES AND OTHER TECHNOLOGIES

Cookies.  Cookies are alphanumeric identifiers that we transfer to your device’s hard drive through your web browser for record-keeping purposes. Some cookies allow us to make it easier for you to navigate our website and services, while others are used to enable a faster log-in process or to allow us to track your activities at our website and services. There are two types of cookies: session and persistent cookies.

  • Session Cookies. Session cookies exist only during an online session. They disappear from your device when you close your browser or turn off your device. We use session cookies to allow our systems to uniquely identify you during a session or while you are logged into the website and services. This allows us to process your online transactions and requests and verify your identity, after you have logged in, as you move through our website and services.
  • Persistent Cookies. Persistent cookies remain on your device after you have closed your browser or turned off your device. We use persistent cookies to track aggregate and statistical information about user activity.

Disabling Cookies. Most web browsers automatically alert you to the use of cookies.  Depending on your preferences, you can edit your browser options to block them in the future. The Help portion of the toolbar on most browsers will tell you how to prevent your computer from accepting new cookies, how to have the browser notify you when you receive a new cookie, or how to disable cookies altogether. Visitors to our website and services who disable cookies will be able to browse certain areas of the website, but some features may not function properly.

Flash Local Storage Objects. We may use Flash Local Storage Objects (“Flash LSOs”) to store your website preferences and to personalize your visit. Flash LSOs are different from browser cookies because of the amount and type of data stored. Typically, you cannot control, delete, or disable the acceptance of Flash LSOs through your web browser. For more information on Flash LSOs, or to learn how to manage your settings for Flash LSOs, go to the Adobe Flash Player Help Page, choose “Global Storage Settings Panel” and follow the instructions. To see the Flash LSOs currently on your computer, choose “Website Storage Settings Panel” and follow the instructions to review and, if you choose, to delete any specific Flash LSO.

Clear GIFs, Pixel Tags and Other Technologies. Clear GIFs are tiny graphics with a unique identifier, similar in function to cookies. In contrast to cookies, which are stored on your computer’s hard drive, clear GIFs are embedded invisibly on web and application pages. We may use clear GIFs (a.k.a. web beacons, web bugs or pixel tags), in connection with our website and services to, among other things, track the activities of website visitors and application users, help us manage content, and compile statistics about website usage. We and our third party service providers also use clear GIFs in HTML e-mails to our customers, to help us track e-mail response rates, identify when our e-mails are viewed, and track whether our e-mails are forwarded.

Cross-Device Use. We and our third party service providers, including Google, may use the information that we collect about you (whether directly from our website, from our mobile applications, through your device(s), or from a third party) to help us and our third party service providers identify other devices that you use (e.g., a mobile phone, tablet, other computer, etc.). We, and our third party service providers also may use the cross-device use and other information we learn about you to serve targeted advertising on your devices and to send you emails. To opt-out of cross-device advertising, you may follow the instructions set forth in the Third Party Ad Networks section below. Please note:  if you opt-out of these targeted advertising cookies, your opt-out will be specific to the web browser, application, or device from which you accessed the opt-out. If you use multiple devices or web browsers, you will need to opt-out each browser or device that you use.

Do-Not-Track. Currently, our systems do not recognize browser “do-not-track” requests. You may, however, disable certain tracking as discussed in this section (e.g., by disabling cookies); you also may opt-out of targeted advertising by following the instructions in the Third Party Ad Network section.

  • Third Party Ad Networks  From time to time, we may provide these unaffiliated advertisers with information, including personal information, about you.  We use these network advertisers to provide advertisements on our website, application, and on other parties’ websites or other media (e.g., social networking platforms). Our shared use of your information with these advertisers enables us to target which products and services you may be most will be of most interest to you. Non-affiliated ad network providers, advertisers, sponsors and/or traffic measurement services may use cookies, JavaScript, web beacons (including clear GIFs), Flash LSOs and other tracking technologies to measure the effectiveness of their ads and to personalize advertising content to you. Other parties’ cookies and technologies are governed by each company's specific privacy policy, not this one.
  • Our Users in the United States may opt out of many third-party ad networks through the use of various trade association websites. You may go to the Digital Advertising Alliance ("DAA") Consumer Choice Page for information about opting out of interest-based advertising and their choices regarding having information used by DAA companies. You may also go to the Network Advertising Initiative ("NAI") Consumer Opt-Out Page for information about opting out of interest-based advertising and their choices regarding having information used by NAI members.
  • Opting out from one or more companies listed on the DAA Consumer Choice Page or the NAI Consumer Opt-Out Page will opt you out from those companies' delivery of interest-based content or ads to you, but it does not mean you will no longer receive any advertising through our website, aervices, or on other websites. You may continue to receive advertisements, for example, based on the particular website that you are viewing (i.e., contextually based ads).  Also, if your browsers are configured to reject cookies when you attempt to exercise your right to opt out on the DAA or NAI websites, your opt out may not be effective. Additional information is available on the DAA's website at www.aboutads.info or the NAI's website at  networkadvertising.org.